Greenwashing

Perhaps you know about the term “greenwashing” but it is new for me. In honor of our recent Earth Day, I want to share this environmental slanted corporate marketing concept. It’s a great language issue similar to our study of euphemisms. So, what is greenwashing? What kind of critical thinking do we need to defend ourselves against greenwashing?
Check out this three minute video from “The Media Show” (you need sound and the first 30 seconds has only audio)

Also check out this “Greenwash of the Week.” It doesn’t strike me as great journalism, but what do you expect from a two-minute YouTube video? Anyways, it does make the concept of “greenwashing” much clearer “-)